Tag Archives: evangelism
Sadhus

Making the World’s Largest Congregation

I just returned from the world’s largest worship gathering. And I picked up some ideas for those who wish to grow their congregations to epic proportions. I witnessed an estimated 50 million faithful gather in one place to seek the Almighty’s favor, wash away their sins, and spend time with their admired religious leaders. This […]

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Anger

Shutting Up the Heathens

No wonder people view Christians as judgmental. No wonder the unchurched feel their thoughts and questions are unwelcome at church. In my work with Lifetree Café I hear weekly from the unchurched, the dechurched and not-yet-believers. And I also have the opportunity to talk with church leaders about how Lifetree connects with those who don’t […]

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Back-to-Church Bait-and-Switch

It’s time to crank up the new season. As the new church year approaches, church leaders begin to roll out varied efforts to entice the unchurched to fill the pews. Churches across the country use all kinds of back-to-church lures: special events, comedy concerts, giveaways, fish frys, and creative advertising. But do these efforts work? […]

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“It’s about Sunday, stupid.”

A friend visited the large, famous church on a typical Sunday. The worship band performed with precision. The lighting and fog effects were state of the art. The pastor presented a polished sermon amidst specially built staging. Later in the week a pastor from this church shared their ministry secrets in a seminar. He described […]

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church for sale

Why People Don’t Want to Go to Church Anymore

Last weekend most people in America avoided church. And, a sizable portion of those who did make it to church wished they were somewhere else. But why? I decided to go direct to the source. I staked out a city park to ask the public why they weren’t in church. What they told me echoed […]

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Where the Church Is Booming

I just returned from a land where the church is booming. I found the conditions there fascinating. The Christian population may double in the next few years. The church is growing so fast no one really has an accurate current count. How is it thriving–with characteristics that most may find counter-intuitive? Almost all the churches […]

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Talking faith

5 Keys to Share Faith–Without Being a Jerk

The men surrounded Candace after the community meeting. They knew Candace was a Christian. They had some serious questions for her. This scene played out a couple of weeks ago. Actually, I see—and participate in—scenes like this every week. This is the texture of the new evangelism. This is the true heart of being “missional.” […]

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Church Ad Campaigns

Selling the Church to a Skeptical Public

“The church has an image problem,” somebody said in the board room at the national offices. “We need an ad campaign to change the public’s perception.” So, they committed millions of dollars for beautifully executed ads on national television and in print. Local congregations often get the polish-our-image bug too. They join back-to-church marketing campaigns […]

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LT-103212

What to Say to a Dying Man

What is your true role in the often mysterious journey that leads to someone entering into a relationship with Jesus? Is God counting on you to “win souls,” to “close the deal”? Or, is your job to carefully plant seeds? Or, should you just “let your light shine’? One thing is clear. Faith is a […]

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Biblical Illiteracy: Not the Real Problem

“The Bible? You believe in that?” Ben asked. Ben walked into our Lifetree Café today—looking for something. I learned he was a successful businessman, friend of Hollywood stars, estranged family man, and hungry to talk. “You believe in God?” he asked. Before I could respond he barreled ahead. “The virgin birth? The crucifixion? The resurrection? […]

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